Z-Digital Disruption continues: Year 2 with Trends Z

In the Beltug community, knowledge-sharing and the exchange of inspirational stories are our #1 value. Building on the momentum of the first edition, the 2025 Z-Digital Disruption series once again drew on the expertise of Beltug members: a network of digital leaders. Through expert perspectives and concrete business cases, Z-Digital Disruption demonstrated how organisations are navigating rapid technological change — translating innovation into measurable results.

The episodes (in Dutch and French) are still available on our YouTube channel. Each starts with a ‘mini-keynote’ from an expert, followed by a story from a Beltug partner. Take a look at what is available. And you can still watch season 1 here.

Episode summaries

(Below, the first video is always the French version of the episode and the second one is the Dutch version)

Episode 1: Inbound Release Platform digitises customs procedures in the port

Minister Vanessa Matz, Federal Minister for Digitisation, highlights how digitisation and AI are driving innovation across sectors, while underlining the need for clear regulation and accessible public services. Then, discover how the port community, together with Port of Antwerp-Bruges and Voka, is developing the Inbound Release Platform to help companies comply with new EU customs regulations and improve collaboration across the supply chain.

Episode 2: Digital payment solutions help enhance the customer experience

Pascal De Greef, CEO of Comeos, describes how changing consumer behaviour is reshaping retail across physical stores, online platforms and mobile channels, while outlining key challenges around AI, privacy, digital payments and inclusion. The episode also explores how Worldline’s innovative payment solutions help retailers enhance the customer experience, improve efficiency, and drive revenue growth.

Episode 3: Hosting lays the foundation for Bioracer’s online strategy

In the third episode, Kris Vervaet, CIO at KBC, explains why digital transformation is central to the bank’s strategy and how close customer involvement and cross-functional teamwork have contributed to the success of its award-winning app. Then Bioracer, with the expertise of Combell, shows how continuous innovation, strong e-commerce and reliable hosting support its international growth by ensuring fast, stable online performance.

Episode 4: A new cloud ERP helps Barco accelerate innovation

Peter Hinssen of Nexxworks breaks down how organisations can turn today’s ‘Never Normal’ world into an opportunity by balancing efficiency with continuous innovation and acting at the right time. The episode continues with Barco illustrating how its transition to a cloud-based ERP platform, supported by Expertum, is strengthening operational efficiency and enabling faster responses to customer needs.

Episode 5: A marketing strategy with targeted newsletters delivers results

Koen Gorissen, Chairman of the Executive Committee at the Belgian Data Protection Authority, illustrates how companies can view GDPR as an opportunity to improve data management and strengthen security, while highlighting the importance of meeting both GDPR and NIS2 requirements. Wilms then reveals how it has modernised customer communication and strengthened engagement and trust with a personalised and secure newsletter strategy, with the support of Flexmail.

Episode 6: 5G as a driver of digitalisation in industry

Danielle Jacobs, CEO of Beltug, details why digital strategy, data protection, cyber risk and AI governance must be firmly embedded at Board level to support growth, innovation and resilience in an increasingly complex environment. In the second part, I-Care and Hubert De Backer illustrate how smart sensors, research partnerships and private 5G networks (supported by Proximus NXT) are helping industrial companies in their transition to Industry 4.0.

Episode 7: Federal Service Platform, a driver of administrative modernisation

Peggy Valcke, member of the Council of the IBPT, demonstrates how the European Data Act gives users greater control over their data and fosters fair, transparent data sharing between organisations. Next, the episode presents how the Federal Service Platform, supported by Inetum, is helping the Belgian government modernise public services through secure data exchange and a more resilient digital infrastructure.

Episode 8: Digitalisation supports Decospan’s growth ambitions

Allnex outlines how data-driven digital transformation, including the use of digital twins, is helping the company improve efficiency, flexibility and product quality in the highly competitive global chemical industry. And Decospan shows how it is modernising its IT infrastructure to connect production, planning, and logistics, supporting continued growth and expansion, with the support of SAP Digital Manufacturing.

Episode 9: AA Gent enhances the fan experience

Steven De Haes of Antwerp Management School explains why digital transformation should focus on driving business change rather than being treated as a purely IT-driven project, and why technology must support clear organisational goals and values. Next KAA Gent uncovers how its Connected Stadium solution, supported by Telenet Business, is using reliable Wi-Fi and visitor data to enhance the fan experience and support smarter decision-making.

Episode 10: The most important IT trends for 2026

We closed the 2025 series with a look ahead to 2026. Every year, Beltug gathers the priorities of IT decision-makers across sectors and public organisations. In this episode, Ann Guinée, Communication Manager at Beltug, highlights key focus areas such as AI adoption, data management, regulatory compliance, and cybersecurity in an increasingly complex geopolitical context. Then Cheops shows how managed services and external expertise help organisations address skills shortages, navigate evolving regulations, and keep pace with emerging technologies.