Customer experience (CX): all about technology AND people
Customer expectations are often high in our hyper-connected world. So how do technologies and concepts like chatbots and the digital customer experience fit in with an omni-channel approach? How can you use them to meet your customers’ demands for immediate yet personalised service? And what are the watch outs for implementing such tools?
Takeaways from the event of 12 May 2020
12 / 05 / 20
During this session we had a look at solutions and their potential obstacles. We learned from Dropsolid about how the digital customer experience can help our organisation stay competitive. Then we heard 2 real-life cases: Proximus’s journey to a human-centric ‘Digital Assistant’, and how KBC implemented chatbots in their customer helpdesk, including do’s and don’ts.
The presentations from this X-change, and a link to the recording of the event, are available for our members (after log-in).
- Dropsolid presentation: How to use digital customer experience as a competitive advantage
- Proximus presentation: Case: Proximus builds a digital assistant in a human-centric way