Which communication channels lead to an optimal customer experience?
According to Gartner’s 2020 predictions, this year we should see 15% of all customer service interactions going through chatbots, with a massive increase to 70% in 2022. This growth, however, is conditional upon chatbots becoming more intelligent, driven by AI. In such a scenario, chatbots will become prevalent not only in customer service and sales, but also in IT and HR.
Presentations from the Beltug N-sight: 10 June 2021
10 / 06 / 21
But while chatbots can be part of the modern customer experience, do they need to be? In the end, isn’t an optimal customer experience what the client (internal or external) wants – not the technology behind it?
The presentations and recording of the event are available to Beltug members (after login).
- delaware presentation: Chatbots: keep it real: a truly helpful customer experience is better than hyped technologies
- Upgrade Estate presentation: How Upgrade Estate’s holistic approach to its brands enables the ultimate customer experience